Our Sponsors:
Would paying drivers an annual salary or by-the-hour instead of by-the-mile help reduce driver turnover?
Driver turnover is a serious problem and there's no way to sugarcoat it . . . or is there?
Quote of the Day
"The achievements of an organization are the results of the combined effort of each individual."
-- Vince Lombardi
Make a 'Sweet' Impression
Driver turnover is a serious problem and there's no way to sugarcoat it . . . or is there?
Sometimes it's the little things that make the difference between a driver deciding to stay with a company or walking out the door. You've heard the expression, "You attract more bees with honey than with vinegar." It's the same way with people.
There are a million ways to express your appreciation for drivers, and most of them cost little or nothing. A pat on the back, a sincere thank-you or a small gift can all work wonders in boosting morale, and, perhaps, even driver retention rates.
With that in mind, Over the Road and Pro Trucker magazines are offering a unique-but-affordable gift promotion that is sure to please your drivers and customers alike: a 7.5-inch long, candy-filled semi truck with your company's logo on the trailer.
With the holiday season approaching, it's the perfect time to "sugarcoat" relationships with your drivers, customers and business partners with a small gift they'll all enjoy. There are many items you can choose from, but we have found something we think will accomplish your goals cost effectively. Mention "Ramp" and save a buck per truck. For more information, call 1-800-727-4488.
