Healthy Trucking Kiosks Offer Innovative Advertising Opportunities
Quote of the Day
Today we give you not one but several quotes, all from the legendary British prime minister, Sir Winston Churchill. Churchill was known as a great political leader and statesmen, but his wonderful command of the English language allowed him to craft some glorious insults, such as these gems from an era when wit (rather than 4-letter words) ruled:
* “He has all the virtues I dislike and none of the vices I admire.”
* “A modest little person, with much to be modest about.”
* George Bernard Shaw to Churchill: “I am enclosing two tickets to the first night of my new play; bring a friend … if you have one.” Churchill in response: “Cannot possibly attend first night, will attend second … if there is one.”
* An exchange between Churchill & Lady Nancy Astor after a tense dinner party: She said, “Winston, if you were my husband, I’d poison your tea.” Churchill’s response: “Nancy, if you were my wife, I’d drink it.”
On the Road to Quit Smoking
Some 50 percent of over-the-road truckers smoke cigarettes, compared to about 21 percent of the general population, according to one report. Smoking causes more deaths than alcohol, car accidents, suicide, AIDS, homicide, and illegal drugs combined, says the American Cancer Society. Because it adds more than $75 billion to annual spending on health care, companies have an incentive to get workers to kick the habit.
Many employers have begun paying for programs to help workers quit smoking. In fact, one-third of companies with 200 or more workers offer smoking cessation as part of their benefits package. Employers offering such programs spend about $900 to give a participant free nicotine patches and phone sessions with counselors. The investment more than pays for itself, since the typical smoker generates $16,000 or more in medical bills over a lifetime.
Quitting can be especially difficult for truckers. Nicotine is a stimulant, allowing drivers to focus and block out peripheral sights and sounds. But quitting is not impossible. “Because truckers are alone so much of the time and many of them listen to books on tape, it is possible for them to focus on self-help and improvement,” says one doctor. And just because a driver has tried and not succeeded in the past at quitting smoking is no reason to give up.
“If someone has ‘succeeded’ in becoming a nonsmoker before, they have shown they can do it and have learned something about how to be successful,” the doctor says.
Source: Roemer Report (Used with permission)
