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Sept 2009
 
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DriverHEALTH

Quote of the Day

“For myself, I am an optimist. … It does not seem to be much use being anything else!”

-- Sir Winston Churchill



Well-Designed Health and Wellness Programs are Cost-Effective

By John T. Kelly, M.D.

Nobody ever asked me if emergency rooms were effective or cost-effective when I practiced emergency medicine. Since I began managing health and wellness programs, I am frequently asked if these programs are effective (“do they work?”) and if they are cost-effective (“are they good investments?”).

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No Debating These Health Care Facts

The Obama administration, Congress, small and large companies, self-employed individuals and millions of Americans are all searching for ways to improve the U.S. health care system and contain health care costs. While they often disagree on how best to do it and how to pay for it, there appears to be general agreement that emphasizing wellness and prevention is a logical step in the right direction.

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Health Station a Hit With Carriers, Drivers

Lifeclinic International, Inc., the world’s leading manufacturer and distributor of automated blood pressure monitors and health testing stations, exhibited its LC500 Health Station with Ramp Media at the Great West Truck Show held in Las Vegas in June and at the Great American Trucking Show in Dallas in August.

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National Truck Driver Appreciation Week


Every day is a good day for carriers and fleet owners to show how much they appreciate the men and women who drive for them. If trucking companies need any more prompting to “do the right thing,” they’ll have it Nov. 1-7 during National Truck Driver Appreciation Week 2009.

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My Point: Total Driver HEALTH package

Marvin Shefsky
- Publisher

We began by devoting considerable editorial space in our traditional driver recruitment books to the critical but largely ignored issue of driver health and wellness. Next, we facilitated the deployment of hundreds of blood pressure kiosks at truck stops and carrier terminals around the country so drivers could monitor their BP and other vital health signs at their convenience, for free.

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Drivers Sound Off

Driving over-the road and staying healthy and fit are not always compatible. The nature of the job (sitting behind the wheel of a big rig for hours at a time, living on the road, eating fast food, etc.) makes it difficult for even the most dedicated of individuals to stay in shape. With that in mind, Driver HEALTH magazine recently asked a handful of truckers the following question:

How do you stay healthy on the road?

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Fleet Owners More Optimistic

Even though carriers agree the market still is plagued by freight rates that are scraping the bottom, fleet owners are becoming more optimistic about a trucking recovery in the next 12 months. Optimism was the key message in a survey of about 150 fleets according to Transport Capital Partners (TCP), a Nashville consulting firm.

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Ask us about the official publication of the HTAA -- Driver HEALTH!
To learn more about how to put our team to work on your driver recruitment advertising needs,
call our advertising sales team at 800-878-0311 or go to: RampMediaGroup.com.